I’ve sent the past few weeks learning about internet marketing and I have to tell you it has been a lot of work. I have read thousands of articles from useless junk to very informative pieces. I’ve learn many things in the last couple of weeks and still have much more to learn.

The real estate and mortgage niche, I’ve learned is a very tough niche. There are tens of thousand of sites, numerous forums, and blogs all devoted to it. All the keywords cost quite a bit for pay per click marketing, but these huge corporations with unlimited budgets are paying Google a ton of money to be rank higher. Then comes your 1 man shop or your small town mortgage broker’s natural ranked site with good content and a strong following.

No where in real life can you see this, when the Home Depot rolls into a town, many of the small shops selling gardening supplies and the likes that have been around for many decades, pack up and leaves. Well, most are forced to because of no business. But not online, on the internet you type in “Las Vegas Mortgage” and there you will see the big banks right next to Mr.I-am-am-one-man-show-mortgage.com.

So maybe the internet is where the common man or common woman makes their final stand against corporate America. It is here that we can express what we want, offer to customers what we have, and it is here will we can still treat each other like human beings instead of stats, charts, and quarterly reports.

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